For the ones that know...
Some years carry everything. Some songs need no introduction. Some stories belong to the people who lived them.
Clothing for Welsh people who carry Wales with them.
Rooted in real moments. Designed in North Wales.
Every design has earned its place.
The Ones That Know
For the ones that know
No.11
Not for sale.
Not shown.
It finds the people who complete the collection.
The Collection
Y Stori
Y Wladfa: The Welsh Settlement in Patagonia That Refused to Disappear
In 1865, 153 Welsh settlers sailed to Patagonia to build a new Wales beyond Wales. Y Wladfa is still there, and around 5,000 people still speak Welsh. This is the story.
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The Ones That Know: Ten Designs, One Hidden Eleventh
Ten permanent designs, chosen because they keep mattering. What the collection is, why it exists, and what the hidden No.11 means.
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Yma O Hyd: The Song That Would Not Go Quiet
Yma O Hyd means still here. Dafydd Iwan wrote it in 1983 as an act of defiance. Forty years later the Red Wall sang it across Europe. This is the story behind the song and the hoodie.
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